When you send out your newsletter, you need to archive
the article on your site. Each article should be on it's
own page with an index to the articles on another page.
A link to your index of archived articles needs to be on
your navigation bar. You can see an example on this site:

http://www.AtHomeBusinessPortal.com/newsletters

Here are some of the reasons you need to do this:

1. It adds content to your site. The search engines love
content. They will send visitors directly to your article
pages. Your navigation bar will give those visitors a
chance to visit the parts of your site that make you money.

2. It gives people a reason to bookmark you site and
return often.

3. It gives people an idea of what they will receive if
they sign up for your newsletter. A higher percentage of
people will sign up if you have an article archive.

4. At the end of each article, you should have a courtesy
notice like the one you see at the end of the articles on
the above site. Some people will reuse these articles and
include a link to both the author's site... AND your site.

5. You should also solicit articles from other authors.
More authors will submit articles if they know you will be
archiving them on your site.

6. There is a chance that some search engines will
eventually ban any site that is low on content. An
article archive makes your site a content site is
everyone's eyes. It's insurance against such an event.

The author, James D. Brausch, is the coach and webmaster
of QuitThatJob.com, a site dedicated to providing step-by-
step instructions to start your own profitable Internet
business and Quit That Job! For more info, please visit:
http://www.QuitThatJob.com